Three Key Words Locked in China's 2023 "Double Eleven" Consumption: Rationality, Domestic Products, and Silver Economy Predicting the behavior and trends of consumers from different regions in China before the "Double Eleven", consumer confidence will rebound, and total consumption will exceed the level of 2022. According to the data, this Double Eleven has the following characteristics: 1. Compared to the loud slogans of "buy buy buy" in previous years, this generation of consumers has gained more rational precipitation. By collecting information from different retailers and platforms, finding the most cost-effective products has become a choice for more people. The consumption trend of daily necessities is strong, and consumers tend to consume daily necessities. This year, the willingness to purchase luxury goods and high-end consumer goods such as watches, jewelry, wine, and spirits has decreased the most. Although consumers are still willing to reward themselves by increasing their purchases of non essential goods, caution and avoiding excessive luxury or excessive consumption are one of the characteristics of consumption this year. 2. Chinese local brands are expected to become the biggest winners in this "Double Eleven" event. Consumers' loyalty to local Chinese brands is gradually increasing. This also echoes the characteristic of rational consumption - driven by a deeper understanding of local brands in terms of product quality and safety, consumers are actively seeking local "replacements" for overseas brands, which is particularly evident for young consumers who purchase clothing brands and accessories. 3. The biggest surprise in the Double Eleven market this year may come from the silver haired generation. The shopping motivations of silver haired consumers can be roughly divided into two cate- gories: one type wants to buy discounted products on the "Double Eleven" holiday, and the other type wants to buy products that can improve the quality of life and make later life more comfortable. To reward our customers,SH Automation Company is havning "Double Eleven" activities now, contact with Vivi (sh_plc@163.com) for an offer, belows are for sales: Supplier 1756-A4 factory 1756-L71S new original 1769-IQ32 manufacturer 1756-OB32
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